Advertising and Marketing News - Page 18

Page 18 of Advertising and Marketing News issued by the Send2Press® Newswire service.



Certain Strategic Data Services Aimed at US Businesses Represent $160 Billion Opportunity over Five Years, says Insight Research Corp.

DURANGO, Colo., Dec. 4, 2014 (SEND2PRESS NEWSWIRE) — Insight Research projects that the aggregate market for a key group of data services will grow two to three times the rate for basic transport services, representing more than a $160 billion opportunity for carriers over the next five years. With many voice and legacy data services declining, these high growth areas targeted to U.S. businesses include business broadband, IP VPNs, Ethernet, IP applications in the cloud, and hosting services.

Families Empowering Families at Community Connections Receives 2014 Neotrope Non-Profit PR Grant

WASHINGTON, D.C., Dec. 1, 2014 (SEND2PRESS NEWSWIRE) — Families Empowering Families at Community Connections, is pleased to announce it is one of 10 recipients for 2014 of Neotrope’s annual J.L. Simmons Non-Profit PR Grant award. With this commitment, Neotrope(R) will provide public relations and cause-marketing support to Families Empowering Families over the next year to raise awareness around its programs and accomplishments.

California Safe Schools Receives 2014 Neotrope Non-Profit PR Grant

LOS ANGELES, Calif., Nov. 18, 2014 (SEND2PRESS NEWSWIRE) — California Safe Schools (CSS) is pleased to announce it is one of 10 recipients for 2014 of Neotrope’s annual J.L. Simmons Non-Profit PR Grant award. With this commitment, Neotrope(R) will provide public relations (PR) and cause-marketing support to California Safe Schools over the next year to raise awareness around its programs and accomplishments.

$30 Billion U.S. Telecommunications Private Line Services Market Starts to Decline, says Insight Research Corp.

DURANGO, Colo., Nov. 3, 2014 (SEND2PRESS NEWSWIRE) — The $30 billion U.S. private line services market has finally entered a period of no growth, says a market analysis study from Insight Research. Private line had always been a growth market for telcos and has been tracked by Insight for more than 18 years showing steadily increasing revenue growth. Yet the market is expected to decline 2.3 percent over the next five years, as the shift to packet-based Internet services allow customers to get higher bandwidth at lower costs which, in turn, is putting downward pressure on private line revenues.

Businesses Worldwide Will Spend Over $1 Trillion on Managed Telecommunications Services in the Next Five Years, says Insight Research Corp.

DURANGO, Colo., Sept. 16, 2014 (SEND2PRESS NEWSWIRE) — While business spending on all telecommunications services is expected to grow in low single-digit percentages over the next five years, global spending on managed services is expected to grow at an annual compounded rate of almost 12 percent, according to the latest market study from Insight Research.

New York’s Premier Event Planning Company, EMRG Media, Announces Its Event Planner Expo, October 8 at The Metropolitan Pavilion

NEW YORK, N.Y., Sept. 10, 2014 (SEND2PRESS NEWSWIRE) — EMRG Media is proud to announce its annual Event Planner Expo – a premier event planner event to take place in New York City at the Metropolitan Pavilion, 125 W 18th Street, on October 8, 2014 from 3 p.m. to 8 p.m. This year, the event will be hosted by Celebrity Event and Wedding Planner Colin Cowie.

ARMCO Pioneers Mortgage Industry Quality Control Benchmarking Solution

POMPANO BEACH, Fla., Sept. 4, 2014 (SEND2PRESS NEWSWIRE) — ARMCO – ACES Risk Management, a leading provider of web-based audit technology for the financial services industry, has announced the launch of ACES Analytics(TM), a business intelligence tool that will, for the first time, allow mortgage professionals to benchmark quality control results against industry peers. The benchmarking service is now available to ARMCO clients and will be open to participation from all lenders by the fourth quarter of 2014.

Cogensia Continues to Expand with Announcement of 8 New Hires for Customer-Centric Marketing

CHICAGO, Ill., Aug. 21, 2014 (SEND2PRESS NEWSWIRE) — In order to continue to deliver on the promise of customer-centric marketing, Cogensia welcomes 8 new hires to its staff. Cogensia is a customer marketing solutions firm empowering clients with data and insights.

Jody Collup of Global DMS Named a ‘Top 25 Most Connected Mortgage Professional’

LANSDALE, Pa., Aug. 19, 2014 (SEND2PRESS NEWSWIRE) — Global DMS, a leading provider of Web-based compliant valuation management software, announced that its vice president of marketing, Jody Collup, has been honored by National Mortgage Professional Magazine on its ‘Top 25 Most Connected Mortgage Professionals’ list.

Cogensia announces expansion with hire of Barbara Olson as Senior Vice President, Loyalty Solutions, along with 3 new hires

CHICAGO, Ill., Aug. 12, 2014 (SEND2PRESS NEWSWIRE) — Cogensia continues to grow its management team through addition of several new employees at Cogensia; including Barbara Olson as Senior Vice President, Loyalty Solutions, Mary Kay Simpson as Vice President, Product Management and Marketing, Albert Pardilla as Manager, Client Solutions, and Andie Kulach as Account Manager.

Annual PR Grant Program for Non-Profits announced by Neotrope to Help Worthy Causes Tackle Earned Media

TORRANCE, Calif., July 17, 2014 (SEND2PRESS NEWSWIRE) — Neotrope, a 31 year old brand marketing, PR, and content development firm, today announced launch of its latest annual PR Grant program for U.S.-based 501(c)3 charities for 2014. Launched in 2000, the non-profit PR Grant was designed to help raise awareness of selected charities to traditional media, to the public, as well as to potential ‘halo’ sponsors and donors.

Four Seasons Featured in National Hospice ‘Moments of Life’ Campaign

FLAT ROCK, N.C., July 9, 2014 (SEND2PRESS NEWSWIRE) — Four Seasons Compassion for Life has been chosen by the National Hospice and Palliative Care Organization as part of its new ‘Moments of Life: Made Possible By Hospice’ campaign. Through one patient’s personal story, Four Seasons demonstrates the hospice focus on living and enabling special moments and memories at end of life for patients and their loved ones.

Music Industry Author and Branding Fool Kicks Off Summer Book Tour in Santa Monica

SANTA MONICA, Calif., June 17, 2014 (SEND2PRESS NEWSWIRE) — Loren Weisman, a music industry consultant, and self-proclaimed ‘branding fool,’ is the author of ‘The Artist’s Guide to Success in the Music Business’ (ISBN: 978-1608325788). On June 28, he begins the ‘Proof of Concept Tour,’ a two-month, 40-city book and speaking tour. It will take place from 12 p.m. to 4 p.m. at The Third Street Promenade Barnes and Noble in Santa Monica, Calif. at 1201 3rd Street. Special guests will include multi Grammy(R) Award Winning Producer/Engineer, Val Garay.

A New Phase Of Cadillac Restoration History

WAPPINGERS FALLS, N.Y., June 3, 2014 (SEND2PRESS NEWSWIRE) — Is that a ’59 Cadillac Tail Fin in Your Pocket? America’s premier one-stop Cadillac restoration and parts firm has been renamed Castle Cadillac, located at 1090 Route 376, Wappingers Falls, New York, to mark the start of a campaign to renovate and refurbish the facility where Cadillac owners have been coming for years for reliable service for their vehicle.

Rocketing Growth in Spending by US Businesses on Telecom Hardware, Software and Services Will Far Surpass Consumer Spending Over Next Five Years

DURANGO, Colo., May 29, 2014 (SEND2PRESS NEWSWIRE) — Overall U.S. spending on telecommunications is expected to increase nearly two percent from $422 billion this year to $456 billion in 2019, though such modest growth masks the cavernous disparities between business versus consumer outlays across more than 19 different hardware, software, and service segments tracked in this new market research study from The Insight Research Corporation.

MCT Trading, Inc. Officially Introduces MCTlive, a Browser-based Software Platform for Secondary Marketing Departments

SAN DIEGO, Calif., May 14, 2014 (SEND2PRESS NEWSWIRE) — MCT Trading, Inc. (MCT), a recognized leader in mortgage pipeline hedging, loan sale execution, and risk management services, announced the formal launch of MCTlive(TM), a secondary marketing technology platform designed for capital markets trading and pipeline management. MCTlive provides lenders with a browser-based software solution, robust online tools and real-time analytics for secondary marketing departments.

World’s First PR Gallery to Open in Florida This Week

ST. PETERSBURG, Fla., May 13, 2014 (SEND2PRESS NEWSWIRE) — Cory Allen Contemporary Art (CACA) announces they will open the doors to their new concept The Showroom, the world’s first public relations gallery, this Thursday in the Warehouse Arts District in Saint Petersburg, Florida.

EPIC expansion lands new Chief Growth Officer

SAN FRANCISCO, Calif., May 12, 2014 (SEND2PRESS NEWSWIRE) — EPIC (Edgewood Partners Insurance Center), a retail property, casualty insurance brokerage and employee benefits consultant, announced today that Chris Duncan has joined the firm’s executive team as Chief Growth Officer (CGO). Duncan brings 26 years of experience in finance, risk management, security, mergers and acquisitions and executive leadership to the firm.

Phil Rasori of MCT Trading to Lead Panel Session at MBA National Secondary Marketing Conference

SAN DIEGO, Calif., May 9, 2014 (SEND2PRESS NEWSWIRE) — MCT Trading, Inc. (MCT), a recognized leader in mortgage pipeline hedging and risk management services, announced that its COO, Phil Rasori, will moderate and drive a panel session entitled ‘Liquidity Challenges for Smaller Lenders’ at the Mortgage Bankers Association’s Annual Secondary Marketing Conference in New York City.

Bob Hurley, Founding CEO Of Hurley, to Inspire at Laguna College of Art and Design 2014 Commencement

LAGUNA BEACH, Calif., April 29, 2014 (SEND2PRESS NEWSWIRE) — Laguna College of Art and Design (LCAD), a premier four-year art and design college, announced Bob Hurley, founder of Hurley, will speak at the college’s 2014 Commencement ceremony at 4 p.m. on Monday, May 19 at the main campus which is located at 2222 Laguna Canyon Road in Laguna Beach, CA 92651.

Massey Consulting announces their 2014 ‘Make Your Beans Count’ series webinar schedule for CPAs and CPA Firms

RALEIGH, N.C., April 22, 2014 (SEND2PRESS NEWSWIRE) — Massey Consulting, a North Carolina-based accounting software reseller, is pleased to announce the release of their 2014 webinar schedule for CPAs and CPA Firms, entitled ‘Make Your Beans Count.’ This webinar series is designed to present a variety of educational topics for CPAs.

FreeNewsArticles serves up food for Content Marketing

TORRANCE, Calif., March 21, 2014 (SEND2PRESS NEWSWIRE) — Neotrope today announced updated ‘food for content marketing’ available on Free News Articles(TM), an online resource launched in 2005 providing no-cost idea starters for bloggers, newsletter editors, and modern content marketers.

ReverseVision Adds Gregg Holsapple as Product Strategist

SAN DIEGO, Calif., March 20, 2014 (SEND2PRESS NEWSWIRE) — ReverseVision the leading software and technology provider for the reverse mortgage industry, is pleased to announce that Gregg Holsapple has joined as Product Strategist. In this role, Holsapple will have responsibility for product and program analysis, developing requirements and building out our product design process.

Retention of Subscribers in the $163 Billion US Voice Services Market will be Critical for Service Providers, says Insight Research Corp.

LONGPORT, N.J., Feb. 20, 2014 (SEND2PRESS NEWSWIRE) — Facebook’s $16 Billion acquisition of startup WhatsApp is the latest example of how the mature voice market is being challenged by alternative communications mediums. While the $500 billion US telecommunications service market will continue to grow over the next few years, Insight Research forecasts that voice revenues – wireline and wireless – will decline at a 4.8 percent annual rate as consumers continue to ‘cut cords’ and businesses migrate to VoIP platforms.

Worldwide Telecommunications Industry Revenue to Reach $2.4 Trillion in 2019, says Insight Research Corp.

DURANGO, Colo., Jan. 31, 2014 (SEND2PRESS NEWSWIRE) — The global telecommunications industry continued to advance in 2013 and 2014, but at a slower rate than predicted a year ago, according to a new market analysis report from The Insight Research Corporation. In the U.S., home disconnections and lower business spending contributed to wireline revenue declines at AT&T, Verizon, and CenturyLink, while competition drove slower growth in wireless service revenues at Sprint, Verizon, and AT&T.

Book ‘The Artist’s Guide to Success in the Music Business’ has put in busy two months since release, from NAMM2014 to MMC18

LOS ANGELES, Calif., Jan. 30, 2014 (SEND2PRESS NEWSWIRE) — A new book, ‘The Artist’s Guide to Success in the Music Business’ (ISBN: 978-1608325788; Greenleaf Book Group Press) by Loren Weisman is now available in 26 different countries as well as an eBook edition (ISBN: 978-1608325795). The book delivers the ‘who, what, when, where, why, and how’ of the steps musicians and bands have to take to succeed in music.

Bash Foo To Open Entrepreneurial Center in Tipp City

TIPP CITY, Ohio, Jan. 14, 2014 (SEND2PRESS NEWSWIRE) — Bash Foo, a digital marketing agency, announced today that they will be opening the Bash Foo Entrepreneurial Center later this spring. The Entrepreneurial Center, to be located at 140 E. Broadway Ave., represents an unprecedented local commitment by the company to expand and nurture small business activity in Tipp City and the surrounding area.

Mastering Social Media Strategy for Business Explained in Book by Digital Marketing Pioneer

KANSAS CITY, Mo., Dec. 19, 2013 (SEND2PRESS NEWSWIRE) — ‘Insightful Knowledge: An Enlightened View of Social Media Strategy and Marketing’ (ISBN: 978-1937829636), written by digital marketing pioneer Stephen Monaco, provides marketers and executives with the practical information they need on social initiatives required for companies long term survival.

Cogensia Company Growth Results in Hire of Craig Bettmann and Promotion of Joel Schiltz

CHICAGO, Ill., Dec. 2, 2013 (SEND2PRESS NEWSWIRE) — Cogensia announced today that Craig Bettmann has joined Cogensia as Vice President, Client Solutions and Joel Schiltz has been promoted to Chief Operating Officer and Senior Vice President, Client Solutions.

US Cable System Operators Offset Video Losses with Growth in Business Services, says Insight Research Corp.

DURANGO, Colo., Nov. 25, 2013 (SEND2PRESS NEWSWIRE) — U.S. Cable and Satellite service providers are losing three quarters of a million residential video subscribers each year, but investors are not panicking, as the losses are offset by growth in broadband and business services. According to a new market research study from The Insight Research Corporation, U.S. Cable MSOs are on track this year to reach $8.8 billion in annual revenues providing telecommunications services to small and medium-size businesses, despite competition from entrenched telco providers, who have owned this segment for the past thirty years.

Music Industry Book ‘The Artist’s Guide to Success in the Music Business’ released today by Greenleaf Book Group Press

AUSTIN, Texas, Nov. 13, 2013 (SEND2PRESS NEWSWIRE) — Greenleaf Book Group Press announces the release of ‘The Artist’s Guide to Success in the Music Business’ by Loren Weisman. ‘The Artist’s Guide to Success in the Music Business’ (ISBN: 978-1608325788) is available nationwide today, November 13, 2013 and will be published in an eBook edition and an audio book edition in January 2014.

Cogensia and Infutor Collaborate to Build New Automotive Conquestor Target Model

CHICAGO, Ill., Oct. 17, 2013 (SEND2PRESS NEWSWIRE) — Cogensia announced this week a strategic collaboration with Infutor Data Solutions, Inc. to provide the auto industry with improved business intelligence in order to gain more market share. So, now with two powerful sets of data, information can be provided as early as 12 months before a buying decision is made.

Ecologic Leasing Services Renames Company to LeaseAccelerator Services

WASHINGTON, D.C., Oct. 15, 2013 (SEND2PRESS NEWSWIRE) — Ecologic Leasing Services, the LeaseAccelerator SaaS company, today announced it is changing its name to LeaseAccelerator Services. The new name more closely unifies the asset-centric lease accounting software for lessees with the company behind it. The change is effective immediately.

Neotrope Announces ‘PR Adoption Program’ to Help PR Firms Promote Their Local Charitable Non-Profits for Free

LOS ANGELES, Calif., Oct. 3, 2013 (SEND2PRESS NEWSWIRE) — Neotrope, a 30-year old innovative marketing and technology firm, has announced a new program in cooperation with its Send2Press Newswire unit, to help public relations agencies and solo PR firms adopt a local 501(c)3 charity and promote it for free.

New York Event Planners Get Ready for the Holiday Season with The Event Planner Expo

NEW YORK, N.Y., Sept. 30, 2013 (SEND2PRESS NEWSWIRE) — The Event Planner Expo, presented by EMRG Media, is the premier networking opportunity for Event and wedding planners, marketing and corporate executives, business owners, PR professionals, and other insiders who plan and execute events. On October 2 from 3 – 8 p.m., more than 1,200 elite members of the event industry will come together at the Metropolitan Pavilion on West 18th Street in NYC, representing millions of dollars in annual event budgets, bookings and sales.

CAC Group Growth Sets Stage for New Company Name

CHICAGO, Ill., Sept. 10, 2013 (SEND2PRESS NEWSWIRE) — CAC Group, Inc. announced this week that it is now Cogensia. The name change is the result of a 12-year process that has now come to be realized. Since its founding, CAC Group has provided premium analytical consulting for some of the country’s largest marketers.

EMRG Media Hosts Premier New York City Event Planner Expo

NEW YORK, N.Y., Sept. 6, 2013 (SEND2PRESS NEWSWIRE) — While Labor Day may signal the unofficial end of summer, it also signals the beginning of the event planning season. That’s why EMRG Media is excited to announce the Event Planner Expo – a premier event planner networking event to take place in New York City at the Metropolitan Pavilion on October 2 from 3 p.m. to 8 p.m.

Neotrope Announces Lineup of Worthy Causes Earning 2013 Non-Profit PR Grants

LOS ANGELES, Calif., June 28, 2013 (SEND2PRESS NEWSWIRE) — Today, Torrance Calif.-based Neotrope(R), an advertising, marketing and PR firm launched in 1983, announced the recipients of its annual Non-Profit PR Grant for 2013. Each worthy cause is a U.S.-based 501(c)3 charity ‘doing good’ on a local, or national level. As part of this in-kind grant program, Neotrope is providing PR solutions, news dissemination (through its Send2Press(R) Newswire service), online advertising, and social media marketing for the charities.

Voices.com Celebrates 100,000th Voice Talent with New Responsive Website

LONDON, Ontario, June 10, 2013 (SEND2PRESS NEWSWIRE) — Industry-leading Voices.com is celebrating the registration of its 100,000th voice talent member with the launch of a new website, rebuilt from the ground up. Part of the project included the implementation of ‘responsive design,’ a design technique that accurately resizes the contents of a web page to any screen, regardless of its scope or device.

‘The Artist’s Guide to Success in the Music Business’ by Loren Weisman slated for national release in August

AUSTIN, Texas, May 8, 2013 (SEND2PRESS NEWSWIRE) — Greenleaf Press announces the upcoming release of ‘The Artist’s Guide to Success in the Music Business’ by Loren Weisman. ‘The Artist’s Guide to Success in the Music Business’ (ISBN: 978-1-60832-578-8, 7×9 Paperback, 446 pages, $19.95) will be available nationwide on August 13, 2013 and will be published simultaneously in an eBook edition (ISBN: 978-1-60832-579-5, $7.99) and an audio book edition.