Advertising and Marketing News - Page 3

RALEIGH, N.C., Jan. 18, 2023 (SEND2PRESS NEWSWIRE) — Sokal, a full-service advertising agency with offices in Raleigh and Charlotte, N.C., will be exhibiting at the NADA Show in Dallas, Texas beginning on January 27, 2023. They will be showcasing their suite of digital advertising products, as well as their website technology which is powered by their Momentum platform.

LOS ANGELES, Calif., Jan. 10, 2023 (SEND2PRESS NEWSWIRE) — Legacy Launch Pad Publishing announced today that it is updating its publishing podcast name to “On Good Authority: Publishing the Book that Will Build Your Business.” The podcast, which has been named one of the best publishing podcasts by LA Weekly, Feedburner and Kindlepreneur, among others, has long been hosted by Launch Pad founder and New York Times bestselling author Anna David.

MIAMI, Fla., Jan. 9, 2023 (SEND2PRESS NEWSWIRE) — Insight Salons offer a new way for brands to gain insights quickly from women consumers. The SHE LAB has curated a proprietary panel of women representing a myriad of voices and points of view across the U.S., and is making them available to brands and insight managers in bi-weekly showcases, called Insight Salons.

RALEIGH, N.C., Dec. 14, 2022 (SEND2PRESS NEWSWIRE) — Crystal Auto Mall, located in Green Brook Township, NJ has recently signed Sokal, choosing the Raleigh based advertising firm as their agency of record. Crystal Auto Mall currently operates Crystal Mazda and Crystal Toyota where they sell a full line of each of those brands. Crystal Auto Mall also boasts an ample inventory of Pre-Owned and Certified Pre-Owned vehicles.

RALEIGH, N.C., Dec. 8, 2022 (SEND2PRESS NEWSWIRE) — Fire Cornhole recently signed Sokal, a Raleigh based advertising firm, as their agency of record. Sokal specializes in digital marketing and websites but will also offer their full list of services including, but not limited to, graphic design, video production, and media buying.

ATLANTA, Ga., Dec. 8, 2022 (SEND2PRESS NEWSWIRE) — Alliance Group, an Atlanta-based insurance marketing organization, announced the hire of Josh Thompson as Assistant Director / Assistant Editor. The move comes as part of a recent series of personnel moves to reflect the company’s growing needs as they continue to expand.

NORWALK, Conn., Nov. 29, 2022 (SEND2PRESS NEWSWIRE) — After, Inc. announced today its ongoing commitment to a sustainable future, detailing its multi-year strategy and initiatives on its website. Given its history as a post-sale technology and solutions partner to the world’s top manufacturers and retailers – and its recent purchase of Accentf(x) Marketing with its Lettershop facility – After is now one of the largest multi-channel Warranty Marketing and Database Management providers in the country.

SAN FRANCISCO, Calif., Nov. 17, 2022 (SEND2PRESS NEWSWIRE) — Azarus has expanded its reach as the pioneer of livestreaming interactivity with a new Overlay Games platform allowing streamers to play along with their fans live and earn rewards. Founded in 2018, Azarus is rolling out an upgrade to its Overlay Games platform to enable streamers and brands to activate massive live audiences through Overlay Games on any streaming platform.

KAUNAS, Lithuania, Nov. 10, 2022 (SEND2PRESS NEWSWIRE) — An identity verification and fraud prevention startup, iDenfy, announced its new partnership with MGID, a global advertising platform. Using iDenfy’s full-stack ID verification services will help MGID boost new registrations while securing the onboarding process.

FORT LAUDERDALE, Fla., Nov. 7, 2022 (SEND2PRESS NEWSWIRE) — Today, RocketRoof announced much to the dismay of traditional marketing companies that lead selling is over. RocketRoof’s one-of-a-kind comprehensive marketing solution enables owners of roofing and other home service businesses to receive qualified appointments with exclusive homeowners in the company’s local area of business.

SCOTTSDALE, Ariz., Nov. 2, 2022 (SEND2PRESS NEWSWIRE) — Helping minority women entrepreneurs take their businesses to the next level, powerhouses Dr. Velma Trayham, founder of the Millionaire Mastermind Academy, a leading nonprofit organization that has mentored more than 8,000 women, and Santia Deck, the founder of TRONUS, are coming together for a particular online event on using social media for good. The free event, Building a Brand through Social Media, takes place online Nov. 21, Thinkzilla Consulting Group announced today.

PRAGUE, Czech Republic, Oct. 28, 2022 (SEND2PRESS NEWSWIRE) — UCLIQ is set to change the future of Performance Marketing with its AI Traffic Delivery and Fraud Prevention. The developers claim their platform can help other businesses instantly target only relevant audiences and detect 53% more fraud.

SECAUCUS, N.J., Oct. 27, 2022 (SEND2PRESS NEWSWIRE) — RelyCircle networking app offers small-businesses a Pay-Per-Sale digital advertising platform vs Pay-Per-Click by Google and Pay-Per-Impression by Facebook. The free “RelyCircle Business” app helps small-business owners gain new customers by requesting, tracking and incentivizing referrals from their existing customers.

ATLANTA, Ga., Oct. 24, 2022 (SEND2PRESS NEWSWIRE) — Depth Public Relations (Depth), a leading provider of consultative B2B marketing, public relations and reputation management services for mortgage fintech innovators, the residential finance industry and technology for emerging regulated markets (regtech) marked the 16th anniversary of its founding with the launch of a new website featuring testimonials from its treasured clients and industry partners during the Mortgage Bankers Association’s Annual Convention & Expo 2022 in Nashville.

LOS ANGELES, Calif., Oct. 21, 2022 (SEND2PRESS NEWSWIRE) — Design-Build firm LETTER FOUR has collaborated with brand innovation agency CRISPx to revamp their branding and deliver a marketing experience that’s perfectly attuned to client needs. Timed in anticipation of LETTER FOUR’s 12-year anniversary, this extensive project has included an overhaul of the firm’s website, as well as content production geared toward informing clients about the Design-Build process and sharing the team’s expertise.

SALT LAKE CITY, Utah, Oct. 21, 2022 (SEND2PRESS NEWSWIRE) — Mobility Market Intelligence (MMI), a leader in data intelligence and market insight tools for the mortgage and real estate industries, announced it has hired Jordan Woodard as director of product analytics. In this role, Woodard is responsible for maintaining and expanding MMI’s business intelligence platform, which provides clients with data intelligence in a user-friendly format.

MINNEAPOLIS, Minn., Oct. 17, 2022 (SEND2PRESS NEWSWIRE) — New industry research commissioned by SeQuel Response and conducted by NAPCO Research, shows 86% of marketers have increased or maintained direct mail use in the last twelve months. The research report is titled, “Direct Mail: Signed, Sealed, and Still Delivering Results.”

MIAMI, Fla., Oct. 12, 2022 (SEND2PRESS NEWSWIRE) — DigitalSelf® is pleased to announce that it has partnered with Elo who will serve as DigitalSelf – Automotive’s brand ambassador. DigitalSelf will be sponsoring L’Automobile at the Miami International Auto Show October 15-25 and hosting a venue at Art Basel at Supercar Rooms Miami in December.

SAN FRANCISCO, Calif., Oct. 11, 2022 (SEND2PRESS NEWSWIRE) — Today, Engage by Cell announces the rebranding of former divisions Guide by Cell, Give by Cell, and Train by Cell to create a cohesive and clear client experience. Engage by Cell has served as a catchall for the growing divisions under the “by Cell” umbrella for years and will now serve as the company’s sole iteration.

TEMECULA, Calif., Oct. 8, 2022 (SEND2PRESS NEWSWIRE) — Today, NEOTROPE®, a California-based PR and marketing firm, entertainment publisher, and parent company of Send2Press® Newswire, announces its upcoming 40th anniversary celebration, starting Jan. 2023. For this anniversary the company will be offering discounts on selected services, but will also include offerings from the company’s many clients and agency partners, many of whom are in the PR, marketing and SEO service practice industries.

ATLANTA, Ga., Sept. 23, 2022 (SEND2PRESS NEWSWIRE) — Alliance Group CEO Lee Duncan celebrated 20 years of service at the company on September 23rd. In his time at Alliance Group, the life insurance marketing organization has flourished, establishing themselves as a leading IMO for independent life insurance agents and agencies.

NEW YORK, N.Y., Sept. 20, 2022 (SEND2PRESS NEWSWIRE) — As the company is dedicated to providing creative and effective multimedia tools, HitPaw has updated HitPaw 2.0 with a brand new website design, aiming to improve the user experience. The motto “Record. Create. Enjoy. Share” represents the attitude and the vision of HitPaw, which is to help youth and content creators who are passionate about life free up the infinity of creativity without any limitation.

MENLO PARK, Calif., Sept. 20, 2022 (SEND2PRESS NEWSWIRE) — As of today, Yiftee, Inc. is offering another way to “Keep Local Dollars Local” with its new “Order Desk” capability. City offices, Chambers of Commerce, Main Streets, and Downtown Associations can now sell their custom-branded Community eGift Cards to walk-in buyers and at public events, in addition to online sales.

PITTSBURGH, Pa., Sept. 15, 2022 (SEND2PRESS NEWSWIRE) — Pittsburgh Internet Consulting (PIC) announced today the addition of Blaine Clapper to its experienced marketing consulting leadership team. Clapper joins PIC following his previous roles as Chief Marketing Officer at EnergyCAP, LLC and Sr. Director of B2B Marketing at AccuWeather, Inc. He will be based in State College, PA and will report to Robb Luther, V.P. of Business Development.

SCOTTSDALE, Ariz., Aug. 30, 2022 (SEND2PRESS NEWSWIRE) — Scottsdale startup JabberYak introduces the first of its kind Team Building Email Signature for corporations and companies that are experiencing challenges with building cohesive teams in remote, hybrid or in-person work models.

INDIANAPOLIS, Ind., Aug. 16, 2022 (SEND2PRESS NEWSWIRE) — In the heart of Indianapolis, Indiana is a marketing agency focused on helping mortgage lenders and technology overcome obstacles, develop marketing strategies, and grow their business. That agency is Art Vs. Math. In 2019, Steven Cooley started Art Vs. Math to help improve marketing in the mortgage industry.

NORWALK, Conn., Aug. 9, 2022 (SEND2PRESS NEWSWIRE) — After, Inc., a global leader in post-sale technology and services, just announced the launch of its QuickInsight® customer data enrichment platform. QuickInsight is one of five post-sale customer experience platforms that After, Inc. calls its QuickSuite®, which just won The SAMMY Award from Business Intelligence Group for “Product of the Year.”

FORT COLLINS, Colo., July 29, 2022 (SEND2PRESS NEWSWIRE) — The Central Grasslands Roadmap community of organizations is embarking on an 8-week social media campaign called “Grasslands and You” that enlists the collective, coordinated voices of individuals and organizations to spread the word about the importance of grasslands and the benefits they provide. The announcement comes from Bird Conservancy of the Rockies, one of the Roadmap partners.

NORWALK, Conn., July 27, 2022 (SEND2PRESS NEWSWIRE) — After, Inc. announced today that it received “Product of the Year” in the 2022 Sales and Marketing Technology Awards program (The Sammys) for its QuickSuite® post-sale customer experience technology. The Sammys honors organizations and products helping to solve the challenges businesses have connecting and collaborating with prospects and customers.

OWINGS MILLS, Md., and IRVINE, Calif., July 26, 2022 (SEND2PRESS NEWSWIRE) — Sales Boomerang, the mortgage industry’s top-rated automated borrower intelligence and retention system, today announced that it was selected Organization of the Year in the Business Intelligence Group’s 2022 Sales and Marketing Technology Awards program, also known as The Sammys.

OWINGS MILLS, Md., and IRVINE, Calif., July 20, 2022 (SEND2PRESS NEWSWIRE) — Sales Boomerang, the mortgage industry’s top-rated automated borrower intelligence and retention system, today released its latest Mortgage Market Opportunities Report. Sharp quarter-over-quarter increases in cash-out, credit-improvement and new-listing alerts in Q2 2022 point to areas of opportunity for lenders in a contracting mortgage market. (UPDATED)

WASHINGTON, D.C., July 1, 2022 (SEND2PRESS NEWSWIRE) — Sales Boomerang, the mortgage industry’s top-rated automated borrower intelligence and retention system, today announced that Richard Grieser, vice president of marketing, was named to the prestigious 2022 HW Marketing Leaders List. This award, presented by HousingWire magazine, is presented to marketing leaders driving outsized business performance in the mortgage and real estate industries.

DES MOINES, Iowa, June 30, 2022 (SEND2PRESS NEWSWIRE) — iEmergent, a forecasting and advisory services firm for the financial services, mortgage and real estate industries, today announced the appointment of Megan Horn as chief marketing officer (CMO). In this role, Horn will oversee marketing, public relations, brand management and customer experience for the growing company.

ADDISON, Texas, June 27, 2022 (SEND2PRESS NEWSWIRE) — Mid America Mortgage, Inc. (Mid America) today announced it has rebranded as Click n’ Close following the sale of the majority of its retail lending operations to Houston-based Legend Lending. Click n’ Close will retain retail operations related to its reverse mortgage and Native American lending business and focus on delivering innovative down payment assistance (DPA) and adjustable-rate mortgage (ARM) products through its third-party originator (TPO) channels.

SAN DIEGO, Calif., June 20, 2022 (SEND2PRESS NEWSWIRE) — The Mortgage Collaborative (TMC), the nation’s largest independent cooperative network serving the mortgage industry, announced today that the TMC Emerging Technology Fund LP (the “Fund”) recently participated in a follow-on round to a recent $3.5M Series A completed by leadPops, a digital customer acquisition software and marketing innovation platform. leadPops allows users to create robust, automated lead-generating systems that drive qualified leads directly to their business.

IRVINE, Calif., June 8, 2022 (SEND2PRESS NEWSWIRE) — Mortgage Coach, a borrower conversion platform empowering mortgage lenders to educate borrowers with interactive presentations that model home loan performance over time, announced today that Mortgage Markets CUSO, LLC has implemented Mortgage Coach to grow mortgage lending engagement at the credit unions it serves.

SAN FRANCISCO, Calif. and NEW YORK, N.Y., June 2, 2022 (SEND2PRESS NEWSWIRE) — EPIC Insurance Brokers and Consultants, a retail property and casualty insurance brokerage and employee benefits consultant, announced today that its marketing and design team has been recognized for multiple Communicator Awards for its work in 2021. The Communicator Awards are an international awards program recognizing big ideas in marketing and communications.

WASHINGTON, D.C., June 1, 2022 (SEND2PRESS NEWSWIRE) — Sales Boomerang, the mortgage industry’s top-rated automated borrower intelligence and retention system, today announced that it has tapped Cheryl Messner to manage its customer experience departments. In her new role, Messner will define strategies to enhance Sales Boomerang’s customer experience, engagement, success and operations. (UPDATED)

SALT LAKE CITY, Utah, May 26, 2022 (SEND2PRESS NEWSWIRE) — Mobility Market Intelligence (MMI), a leader in data intelligence and market insight tools for the mortgage and real estate industries, today announced it has ranked No. 29 on Inc. Magazine’s third annual Inc. 5000 Regionals: Rocky Mountains list.

SACRAMENTO, Calif., May 13, 2022 (SEND2PRESS NEWSWIRE) — Incrementors has been featured as the Most Innovative Companies in 2022 by popular magazine Industry Era Review. Incrementors has been awarded this title for their persistent work in the field of innovative technologies such as Voice Search SEO, AI and Metaverse marketing.