EyeBuyDirect was founded by Roy Hessel, president and CEO, in 2006 and has been part of the Essilor Online Division since 2013. With millions of customers annually, EyeBuyDirect continues its mission to provide easy access to affordable corrective eyewear.
EyeBuyDirect does everything in-house. From concept, design, to manufacturing, we control and oversee the whole process! This allows us to pass the savings onto you, our customers. We’re your one stop, online optical shop! Though we do not have any eyeglass stores you can visit, we are able to offer you the lowest prices by cutting out the gimmicks.
Over 250,000 pairs of eyeglasses have been donated by EyeBuyDirect since the beginning of 2015 to our partner charities - Feed the Children and The Lions Club.
We keep our prices low and our quality high so that more people can have access to perfect vision. We make regular donations to nonprofit organizations that share our passion for vision correction. At EyeBuyDirect, we will not stop giving until all 2.5 billion people have means to a quality pair of glasses.