SOKAL News Room

SOKAL Newsroom - Profile and News Archive

Sokal Media Group is an Advertising, Graphic Design and Internet Marketing Agency. Based in Raleigh, NC, Sokal Media Group has clients from New Jersey to Florida. We specialize in Automotive Marketing, Direct Mail, Web Development and Internet Marketing.

With some of the best Automotive minds in the industry we get results for our clients, everyday. Today Sokal Media Group offers our clients the complete range of Marketing tools to use. From traditional Media Buying all the way through Mobile Apps and Reputation Management.

The Sokal Media Group staff includes 84 employees from Account Executives and Account Coordinators, to Media Buyers, Digital Strategists, Website Developers, and Graphic Designers. Currently Sokal Media Group manages 217 clients along the East Coast.

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Learn more online at: https://www.gosokal.com/

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Press Releases from SOKAL :

Sokal, an automotive digital agency, announced today that it has been selected as a certified website provider for the Kia Digital Website Program

SOKAL - automotive advertising agency N.C.

RALEIGH, N.C., Sept. 11, 2023 (SEND2PRESS NEWSWIRE) — The Kia Digital Website Program gives Kia Retailers greater choices and more flexibility in finding certified providers. As a member of the Kia Digital Website Program, Sokal will be able to provide websites and a variety of advertising options for Kia dealers, such as paid search, programmatic display, social media marketing, email marketing and SEO.

Sokal announced that it has been selected as a certified website provider for the Mazda Digital Certified Program

SOKAL - automotive advertising agency N.C.

RALEIGH, N.C., June 13, 2023 (SEND2PRESS NEWSWIRE) — Sokal, an automotive digital agency, announced today that it has been selected as a certified website provider for the Mazda Digital Certified Program (MDCP). MDCP gives Mazda Retailers greater choices and more flexibility in finding certified providers.

Sokal Selected as Provider for Mazda Retail-Go-To-Market+ Program (RGTM+)

SOKAL - automotive advertising agency N.C.

RALEIGH, N.C., May 17, 2023 (SEND2PRESS NEWSWIRE) — Sokal, an automotive digital agency, announced today that it has been selected as a provider for the Mazda Retail-Go-To-Market+ program (RGTM+). The RGTM+ program uses a data-driven, audience first strategy that revolves around the customer.

Sokal Showcases Digital Ad Products and Website Technology at NADA Show 2023

NADA Logo

RALEIGH, N.C., Jan. 18, 2023 (SEND2PRESS NEWSWIRE) — Sokal, a full-service advertising agency with offices in Raleigh and Charlotte, N.C., will be exhibiting at the NADA Show in Dallas, Texas beginning on January 27, 2023. They will be showcasing their suite of digital advertising products, as well as their website technology which is powered by their Momentum platform.

Crystal Auto Mall Signs Sokal as Agency of Record

SOKAL - automotive advertising agency N.C.

RALEIGH, N.C., Dec. 14, 2022 (SEND2PRESS NEWSWIRE) — Crystal Auto Mall, located in Green Brook Township, NJ has recently signed Sokal, choosing the Raleigh based advertising firm as their agency of record. Crystal Auto Mall currently operates Crystal Mazda and Crystal Toyota where they sell a full line of each of those brands. Crystal Auto Mall also boasts an ample inventory of Pre-Owned and Certified Pre-Owned vehicles.

Fire Cornhole Recently Signed Sokal

SOKAL - automotive advertising agency N.C.

RALEIGH, N.C., Dec. 8, 2022 (SEND2PRESS NEWSWIRE) — Fire Cornhole recently signed Sokal, a Raleigh based advertising firm, as their agency of record. Sokal specializes in digital marketing and websites but will also offer their full list of services including, but not limited to, graphic design, video production, and media buying.

Pops Mart Fuels, LLC Signs Sokal as AOR

SOKAL - automotive advertising agency N.C.

CAYCE, S.C., May 3, 2022 (SEND2PRESS NEWSWIRE) — Pops Mart Fuels, LLC recently signed Sokal, the Raleigh, N.C. based automotive advertising agency firm, as their agency of record. Pops Mart Fuels, LLC, whose chain includes 24 stores currently, will utilize Sokal to provide website design, digital, and a variety of creative design services.

Sokal Selected as Certified Digital Advertising Provider in Mazda Digital Certified Program

SOKAL - automotive advertising agency N.C.

RALIEGH, N.C., April 20, 2022 (SEND2PRESS NEWSWIRE) — Sokal Digital, an automotive digital agency, announced today that it has been selected as a certified digital advertising provider in the Mazda Digital Certified Program (MDCP). MDCP gives Mazda Retailers greater choices and more flexibility in finding certified providers.

Sokal Announces Collaboration with Southeast Toyota Distributors, LLC on Vehicle Photo Technology

SOKAL - automotive advertising agency N.C.

RALEIGH, N.C., April 7, 2022 (SEND2PRESS NEWSWIRE) — Sokal, a full-service advertising agency with offices in Raleigh and Charlotte, N.C., announces a unique collaboration with Southeast Toyota Distributors, LLC on a photo technology project that enhances the in-transit vehicle selling process.

Sokal Signs McLaughlin Ford for Automotive Marketing Campaign

SOKAL - automotive advertising agency N.C.

RALEIGH, N.C., March 11, 2022 (SEND2PRESS NEWSWIRE) — Automobile marketing agency, Sokal, recently signed as agency of record for McLaughlin Ford. Commencing on April 1, 2022, the Raleigh, North Carolina marketing agency, Sokal, will launch and craft a new strategy of digital advertising for the Sumter, South Carolina, McLaughlin Ford dealership.

Sokal Showcases Digital Ad Products and Website Technology at NADA Show

Greetings from SOKAL

RALEIGH, N.C., March 9, 2022 (SEND2PRESS NEWSWIRE) — Sokal, a full-service advertising agency with offices in Raleigh and Charlotte, N.C., will be exhibiting at the NADA Show in Las Vegas, NV beginning on March 11. They will be showcasing their suite of digital advertising products, as well as their website technology which is powered by their Momentum platform.

Sokal Sponsored Stefan Parsons 99 Car Features ‘Ukraine Strong’ Paint Scheme at Xfinity Race

SOKAL - Ukraine Strong

LAS VEGAS, Nev., March 4, 2022 (SEND2PRESS NEWSWIRE) — Stefan Parsons’ 99 car, which is sponsored by Sokal, a full-service advertising agency based out of Raleigh, North Carolina, will feature a ‘Ukraine Strong’ paint scheme at this weekend’s Xfinity race in Las Vegas, Nevada.

Sokal Signs Lou Bachrodt Auto Group for Automotive Marketing Campaign

SOKAL - automotive advertising agency N.C.

RALEIGH, N.C., Jan. 31, 2022 (SEND2PRESS NEWSWIRE) — Lou Bachrodt Auto Group based in Rockford, Illinois recently signed Sokal, the Raleigh based automotive advertising firm, as their agency of record. Headquartered in North Carolina, Sokal is one of largest automotive advertising agencies in the country.

Lanphere Auto Group and Motorcycles Recently Signed Sokal

SOKAL and Lanphere Auto Group

RALEIGH, N.C., Jan. 19, 2022 (SEND2PRESS NEWSWIRE) — Lanphere Auto Group and Motorcycles recently signed Sokal, The Raleigh based Automotive Advertising firm, as their agency of record. Lanphere Auto Group consists of five dealerships, including Beaverton Honda, Beaverton Kia, Beaverton INFINITI, Bob Lanphere’s Newberg Jeep Ram, and Bob Lanphere’s Beaverton Motorcycles.

Sokal Becomes Agency of Record for New Sky Ford and Sky CJDR

SOKAL

RALEIGH, N.C., Aug. 27, 2021 (SEND2PRESS NEWSWIRE) — Sokal, a distinguished leader in automobile advertising, recently signed as agency of record for Iowa based Sky Ford and Sky Chrysler, Jeep, Dodge, RAM.

Sokal Announces New CEO

SOKAL

RALEIGH, N.C., June 16, 2021 (SEND2PRESS NEWSWIRE) — Sokal, a distinguished leader in automobile advertising, announced yesterday that Melissa Z. Clark has been officially appointed as the new Chief Executive Officer. Clark was originally appointed as the CEO back in August of 2020 by the Board of Directors and has been slowly taking over the role as Mark Sokal, who was the former CEO, has taken a role on the Board of Directors.

Sokal Signs Infiniti of Melbourne and Kelly Ford

SOKAL

RALEIGH, N.C., June 3, 2021 (SEND2PRESS NEWSWIRE) — Sokal, a decisive leader in automobile advertising, recently became the agency of record for Infiniti of Melbourne and Kelly Ford. Both dealerships are located in Melbourne, Florida as Sokal’s scope of services continues to reach progressively into the southeast region.

Sokal Selected as Certified Digital Ad Provider in INFINITI IMP

SOKAL and INFINITI

RALEIGH, N.C., May 6, 2021 (SEND2PRESS NEWSWIRE) — Sokal Digital, an automotive digital agency, announced today that it has been selected as a certified digital advertising provider in the INFINITI Marketing Program (IMP).

Sokal Signs Advantage Toyota

SOKAL

RALEIGH, N.C., March 30, 2021 (SEND2PRESS NEWSWIRE) — The flourishing advertising agency, Sokal, recently became agency of record for Advantage Toyota. Branching out into the Midwest, Sokal will cover full-service advertising to the Calumet City dealership including websites and digital services.

Sokal Signs Keffer Volkswagen

SOKAL

RALEIGH, N.C., Feb. 19, 2021 (SEND2PRESS NEWSWIRE) — Sokal, a leader in the automotive advertising world, recently signed as agency of record for Keffer Volkswagen. Beginning on March 1, 2021, Sokal will provide a full range of digital and traditional advertising services.

Sokal Signs Burnworth-Zollars (BZ) Auto Group

SOKAL

RALEIGH, N.C., Feb. 16, 2021 (SEND2PRESS NEWSWIRE) — East Coast Automotive advertising agency, Sokal, signed to be the agency of record for the Indiana based Burnworth-Zollars (BZ) Auto Group. Starting immediately, Sokal will initiate plans for the multi-rooftop auto group that will include a full range of traditional and digital advertising services.

Sokal Digital to Partner with Stefan Parsons and BJMM in Daytona

SOKAL DIGITAL

MOORESVILLE, N.C., Jan. 27, 2021 (SEND2PRESS NEWSWIRE) — Stefan Parsons and BJ McLeod Motorsports announced today that Sokal Media Group (Sokal Digital), a leader in automobile advertising from North Carolina, will adorn the No. 99 Chevrolet Camaro as a primary sponsor for the February 13th NXS opener at Daytona International Speedway. Springrates Automotive Suspension is also onboard the car for the season’s opener in Daytona as an associate sponsor.

Sokal Hires Jason Jones as Chief Technology Officer

SOKAL

RALEIGH, N.C., Jan. 8, 2021 (SEND2PRESS NEWSWIRE) — Sokal, a full-service automotive advertising agency, announced today that Jason Jones has joined the company as the Chief Technology Officer. Sokal is an award-winning, full-service advertising agency that specializes in digital marketing and dealership services.

Sokal to Sponsor Greg Biffle’s Return to NASCAR

Sokal to Sponsor NASCAR Greg Biffle

RALEIGH, N.C., Sept. 3, 2020 (SEND2PRESS NEWSWIRE) — Sokal, a leader in the advertising world, will sponsor the long-awaited return of Greg Biffle to NASCAR. Sokal, a long-time supporter and avid fan of NASCAR, will be the proud sponsor of this event.

Sokal Signs the Leader Automotive Group

SOKAL

RALEIGH, N.C., July 24, 2020 (SEND2PRESS NEWSWIRE) — Auto dealer marketing firm, Sokal, recently signed as the agency of record for the Leader Automotive Group. As a growing dealership group, Leader Automotive Group is the U.S. Division of AutoCanada Inc.

Sokal Joins CDK Global Partner Program

SOKAL

RALEIGH, N.C., March 10, 2020 (SEND2PRESS NEWSWIRE) — Sokal, a full service automotive advertising agency announced today that it has become a participant in the CDK Global Partner Program, the largest marketplace of third-party automotive applications and integrations. CDK Global, Inc. (NASDAQ: CDK) is the largest provider of integrated information technology solutions to the automotive retail industry.

Sokal Opens Spacious New Office in Charlotte NC Area

Sokal Opens Spacious New Office in Charlotte Area

RALEIGH, N.C., Dec. 20, 2019 (SEND2PRESS NEWSWIRE) — Sokal, a leader in automobile advertising in North Carolina, opened a new, cutting-edge office space in the Charlotte area. Sokal has been a long-time frontrunner in the competitive automobile marketing business.

Sokal Hires Alex Bryant to Head Up Business Development and OEM Relationships

SOKAL

RALIEGH, N.C., Nov. 18, 2019 (SEND2PRESS NEWSWIRE) — Sokal, a full-service automobile advertising agency, is pleased to welcome Alex Bryant to their team. Alex is the new director of Dealer Acquisition and OEM relationships at Sokal. He will oversee business development as well as lead the charge in OEM partnerships.

Sokal Signs Empire Automotive Group

SOKAL

RALEIGH, N.C., Aug. 6, 2019 (SEND2PRESS NEWSWIRE) — Automotive advertising agency, Sokal, signs as agency of record for Empire Automotive Group. Empire is a large multi-rooftop automotive retail group with a main location in Huntington, New York.

Sokal Signs Pinnacle Ford Lincoln

SOKAL

RALEIGH, N.C., Aug. 6, 2019 (SEND2PRESS NEWSWIRE) — Sokal, a leader in the automobile advertising business recently signed Pinnacle Ford Lincoln as their agency of record. Pinnacle Ford Lincoln is the newest addition to the current 16 store, booming Hudson Auto Group located in Tennessee. The new dealership address will be 4080 Lexington Road in Nicholasville, Kentucky.

Sokal Signs Montgomery Ford-Lincoln

Montgomery Ford Lincoln

RALEIGH, N.C., July 16, 2019 (SEND2PRESS NEWSWIRE) — Automotive advertising agency, Sokal, recently signed as agency of record for Montgomery Ford-Lincoln. Offering a wide variety of cutting-edge technology, Sokal will provide a new website in addition to assisting in many other areas of dealership business.

Sokal Signs Colonial Harley-Davidson

SOKAL and Colonial Harley Davidson

RALEIGH, N.C., May 30, 2019 (SEND2PRESS NEWSWIRE) — Sokal signs Colonial Harley-Davidson of Prince George, Virginia and will act as agency of record. Starting immediately, Sokal, a leader in the automobile advertising industry will take on various services, in addition to consulting for the Harley-Davidson dealership.

Sokal Signs Huntington Ford Lincoln

SOKAL and Huntington Ford Lincoln

RALEIGH, N.C., April 12, 2019 (SEND2PRESS NEWSWIRE) — Automotive marketing agency, Sokal, is the new agency of record for Huntington Ford Lincoln of N.Y. Beginning immediately Sokal will create new ad campaigns for Huntington Ford Lincoln and assist in many other areas of advertising, including a new website launch in May for Huntington Ford.

Sokal Media Group and Webstreak Digital Agency Merge, Rename ‘Sokal’

SOKAL

RALEIGH, N.C., Feb. 1, 2019 (SEND2PRESS NEWSWIRE) — Sokal Media Group, an automotive advertising agency, and Webstreak LLC, a digital advertising agency, today announced they have entered into an agreement to merge the companies and resurface overnight as one of the largest full-service automotive agencies in the country. With the merger comes a new name. Moving forward, the company will simply be known as “Sokal.”

Sokal Media Group Signs Ben Mynatt Family of Dealerships

Sokal Media Group and Ben Mynatt Dealerships

RALEIGH, N.C., Jan. 24, 2019 (SEND2PRESS NEWSWIRE) — Automobile advertising agency, Sokal Media Group, is proud to be the new agency of record for the Ben Mynatt Family of Dealerships. Sokal Media Group took the reins January and has already launched new websites for the group. They will also create new advertising campaigns each month and will assist in many other areas of dealership business.

Sokal Media Group Signs Nissan of Stanhope

SOKAL Media - Nissan of Stanhope

RALEIGH, N.C., Nov. 8, 2018 (SEND2PRESS NEWSWIRE) — Sokal Media Group signs Nissan of Stanhope and will act as agency of record for the dealership. Starting in mid-November of 2018, Sokal Media Group will begin a program to launch new websites for the Nissan store, create new advertising campaigns, and assist in a variety of other areas of dealership business.

Sokal Media Group Signs Nissan of Atlantic City

SOKAL Media - Nissan Atlantic City

RALEIGH, N.C., Nov. 7, 2018 (SEND2PRESS NEWSWIRE) — Sokal Media Group company signs Nissan of Atlantic City as agency of record. Beginning in mid-November 2018, Sokal Media Group will start a program to launch new websites for the dealership, create new advertising campaigns, and assist in many other areas of advertising.

Sokal Media Group Signs Freehold Nissan

SOKAL Media - Freehold Nissan

RALEIGH, N.C., Nov. 6, 2018 (SEND2PRESS NEWSWIRE) — Auto dealer marketing firm, Sokal Media Group, signs as agency of record for Freehold Nissan. By mid-November 2018, Sokal Media Group will begin launching new websites for the store, create new advertising campaigns including digital and traditional ads, and assist in many other areas of dealership business.

Sokal Media Group Signs Dan Cava’s Toyota World and Dan’s Car World

Sokal Media Group

RALEIGH, N.C., Oct. 17, 2018 (SEND2PRESS NEWSWIRE) — Automobile dealer marketing firm, Sokal Media Group, will act as agency of record for Dan Cava’s Toyota World and Dan’s Car World dealerships in West Virginia. Starting in November 2018, the marketing agency will launch new websites for the dealerships, create advertising campaigns, and assist in digital and traditional media.

Sokal Media Group Signs Chrysler Dodge Jeep Ram of Indian Trail for Automotive Marketing Campaign

SOKAL Media Group

RALEIGH, N.C., Oct. 2, 2018 (SEND2PRESS NEWSWIRE) — Sokal Media Group is now the agency of record for Capital Chrysler Dodge Jeep Ram of Indian Trail, the newest member of the widely growing Capital Automotive Group. The Capital group has been a client of Sokal Media Group for over a decade while they continue to grow and thrive in various locations throughout North Carolina.