AdTech News from Send2Press Newswire

AdTech News

News items related to AdTech as issued by the Send2Press Newswire service on behalf of the noted news source.

AI and Segmentation Leader Fanplayr Continues Global Expansion with New Office Location in Spain

Wed, 02 Feb 2022, 08:55:14 EST | From: Fanplayr

PALO ALTO, Calif., Feb. 2, 2022 (SEND2PRESS NEWSWIRE) — Fanplayr, a global leader for e-commerce intelligence solutions, continues to expand its presence in the European market with the opening of a new office in Spain, with the goal of promoting brands that operate in retail, tourism, telecommunications, automotive, banking, energy, insurance and entertainment.

Fanplayr Issued U.S. Patent on Segmentation as a Service

Wed, 14 Apr 2021, 08:55:37 EDT | From: Fanplayr

PALO ALTO, Calif., April 14, 2021 (SEND2PRESS NEWSWIRE) — Fanplayr, a leader in online behavioral personalization and artificial intelligence for the past decade, announced that the United States Patent and Trademark Office (USPTO) has issued U.S. Patent No. 10,958,743 which is related to the use of true first party observed data to offer behavior personalization focused on growing revenues for Fanplayr customers.